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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food Weekly: 5.8.20

Reid All About it

Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Hear about some major considerations for online engagement. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. I especially love the first one because members are craving that—heck, we all are.

Montana 350
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Association Brain Food Weekly: 6.19.20

Reid All About it

If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. Hear about some major considerations for online engagement. They explain how communication plays a huge role in that effort.

Video 221
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Association Brain Food Weekly: 5.1.20

Reid All About it

How is your association demonstrating leadership to its members and community? Are you finding board members more receptive to change? Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. Hear about some major considerations for online engagement.

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How to Design a Successful Mentoring Program

Association Adviser

For organizations, mentoring programs encourage member engagement and retention, facilitate career progression, support development of leadership capacity and break down cross-company silos. Do some research about the needs and goals of your association and members before designing your program. Stage 4: Recruiting.

How To 60
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How Smart Associations Grow Membership

Association Adviser

With 5,000 members globally and 76,000 unique visitors to our website, these are our new customers. We want to find out how we’re engaging with them,” he said. That’s what Balko and his leadership team share with the board, which he said has historically looked only at membership. And that’s been a boon to associations.

Georgia 60