Association Success

MAY 28, 2019

On behalf of our mission statement and members, we went through a two-year rebrand. To provide context on what considerations we made in our rebrand, we want to point out a few factors that went into our decision: Member Research. All members were invited to participate, and hundreds did so through surveys and focus groups.

Survey 113

Survey Social Media Marketing Member Research 113

Reid All About it

JULY 9, 2021

Presenter: Julie Haddix, Senior Director, Industry Solutions for Cvent. Years before COVID-19, time pressures, higher member expectations, increased member diversity, differing generational values and accelerated advances in technology challenged the relevance of traditional association structures and practices. 1 CMP credit.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 3, 2019

If that type of experience isn’t an option for you, WBT Systems shares 13 ways you can get a basic level of knowledge and keep up with the trends in your association’s industry or profession. It’s frustrating to have member and event attendee data spread out across the organization in different databases.

Tucson 262

Tucson Phoenix Products Tools 262

Smooth The Path

JULY 26, 2018

We would plan an innovation program that will help the association be nimble and quick, always seeking to solve member’s problems as the profession or industry evolves.

Innovation 74

Innovation Member Insights Member Experience Recruiting 74

Mizz Information

NOVEMBER 18, 2018

This recent update summarizes what the project team learned from their latest member research; this post goes into why they did it and this helpful guide details how they did it. And here’s another really good article: The journalism industry knows engagement is necessary to survive. Sound like any other industry we know?

Leadership 63

Leadership Survey Project Examples 63

Smooth The Path

AUGUST 18, 2016

These CEO’s came from large associations and small, some were Millennials, some GenX and some Boomers, they were from associations serving a wide variety of professions and industries and they were located all over the US and Canada.

Survey 60

Survey millennials Leadership Report 60

Mizz Information

NOVEMBER 18, 2018

This recent update summarizes what the project team learned from their latest member research; this post goes into why they did it and this helpful guide details how they did it. And here’s another really good article: The journalism industry knows engagement is necessary to survive. Sound like any other industry we know?

Leadership 40

Leadership Survey Project Examples 40