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Developing My Dream Association

Smooth The Path

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan. What would you do?

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Association Brain Food Weekly: 5.14.21

Reid All About it

The team at Event Farm has been hosting a series of webinars about the safe return to in-person events. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Event safety. More info/register. Host: Tasio.

St. Louis 341
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How to Make Analytics a Priority – Finally!

Association Analytics

Member engagement – you can identify what products and services your members are interacting with to help increase engagement. Loyalty – data can help you understand behavior that drives the most loyalty amongst your members. Communicate to leadership and staff in their language.

How To 169
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Association Brain Food Weekly: 4.16.21

Reid All About it

Associations are feeling the push to adopt a data-driven culture, but leaders and teams with small budgets, small staff sizes, or other resource limitations may feel challenged to gather the data and other evidence they need. How Your Community Can Turn 1 Event into 365-Day Engagement. Fri 4/16 at 2 p.m. – More info/register.

Revenue 363
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Association Brain Food Weekly: 6.11.21

Reid All About it

Learn about building your association’s relationship with visitors, members, volunteers, donors, communities and students; member engagement; membership marketing implementation; and connecting your association’s brand with your audience. Presenters: Ali Niroo, CNSG Founding Member CNSG, An AppSmart Company.

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Association Brain Food Weekly: 3.22.19

Reid All About it

They suggest working with your chapters on an onboarding plan that helps you learn about new members’ needs, introduce them to the chapter and association, and guide them onto the most relevant membership path. Dan Hickey at DelCor describes the seven steps your association should take when building a technology project team.

Arlington 170
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Growth Hacking Your Community with Vanessa DiMauro

Higher Logic

The community’s success hinged on everyone at NSBE getting involved – the team even required every staff member to moderate the community for one day, to better understand the community’s inner workings and how important it was as a member benefit. Growth matters: five member engagement hacks.