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Association Brain Food: 9.13.24

Reid All About it

When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. Peterson, Tenenbaum Law Group PLLC Are press releases still relevant? Post-event attendee engagement. build ships? 1 CAE credit.

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Association Brain Food: 8.9.24

Reid All About it

Unlike social media channels, your association controls your app—a tangible daily reminder of membership value. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Membership app. Cue the Genius.

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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. A strong media relations strategy is one of the best ways to enhance your practice’s visibility and get those critical third-party sources. But they watch videos more. The tactics vary.

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Driving Engagement Through Thought Leadership

GrowthZone

Tactic #4: Driving Engagement Through Thought Leadership. Thought leadership is simply positioning yourself, or your organization, as a voice of knowledge and expertise in the marketplace of ideas. This is the goal of your online thought leadership activity. Since video content is a powerful draw, use it liberally.

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AARP Responds to Viral Posts With Benefits Contest

Associations Now

According to a press release, AARP will select 25 finalists from submissions, which will then be voted on by the general public; the winner will receive $50,000. Abel’s post became a phenomenon, prompting outreach from AARP leadership and a contract with the association to promote its benefits on social media.

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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. A strong media relations strategy is one of the best ways to enhance your practice’s visibility and get those critical third-party sources. But they watch videos more. The tactics vary.

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How Nonprofit CEOs Use Social Media (Enthusiastically) for Personal and Organizational Leadership

Beth Kanter

Maybe you are muttering to yourself ”Who can find the time to do social media?” By answering the public’s questions in a video Udi became an accessible, humorous, and more personal face for the ACLU-NJ.” He is also publicly debating civil liberties issues with reporters, lawyers and followers.