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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Your SEO strategy should be clear: Move your brand on the first page of search engine results. It should be your No. close rate.

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Public-Private Collaboration Drives Freelancers Union’s New NYC Hub

Associations Now

A new Brooklyn facility for freelancers—launched in collaboration with the Freelancers Union and New York City—could prove inspiration for a field that’s growing in prominence but comes with a lot of extra complications.

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#ASAE18: Value Means More Than Money, Says Kickstarter Founder

Associations Now

Strickler framed his argument around his own experience at Kickstarter, which he helped launch in 2009 as a crowdsourcing platform for artists looking for outside funding for their projects through individual pledges. Strickler said much of his concern about redefining value stems from his experience living in New York City.

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Lunchtime Links: The Importance of Helping Others

Associations Now

Why keeping score isn’t a successful networking strategy, and more, in today’s Lunchtime Links: Giving back: Most people network with their professional communities when they need something. Do everything you can to make it dead simple for your donors every step of the way,” writes Stein on Katya’s Non-Profit Marketing Blog.

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Cross-Border Collaboration: Sell Successfully Overseas by Learning the Local Needs

Plexus Consulting

Worth, President at Plexus Consulting Group, LLC Too many US organizations see foreign markets as good “resell” markets—places where they can make an easy profit by reselling US products they’ve already developed. shows were being relegated to early morning time slots in Asian and European markets. By Steven M.

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Membership Wakeup Call for Associations

Association Adviser

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. In response, NYSSA started monthly gatherings at local pubs in New York City.

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Association Brain Food Weekly: 5.12.17

Reid All About it

The new CIO is more than a technology manager. They have an adeptness for business strategy and more. 50% of technology projects fail—the technology moves forward, but the organization does not. Most technology projects have non-technological goals: raise more money, serve more program participants, or become more efficient.

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