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Nimble AMS
JANUARY 23, 2023
Three strategies to promote your new AMS purchase Are you ready to get staff, members, and key association stakeholders e xcited about your new AMS? When it comes to your new AMS, there are many benefits for your members like an online community platform, simple member login, modern e-commerce options, and more. Member newsletters.
Spark Consulting
FEBRUARY 14, 2018
Send a welcome email with login credentials to the members-only portal. You want your new members to login ASAP, so make it easy for them by giving them all the info (links included!) Within a week of sending login credentials, contact all of your new members who have NOT accessed the members-only portal. Month 3 – Engage.
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Higher Logic
MAY 29, 2020
Looking to personalize and target your email communications strategy to different member segments? Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings.
Vanguard Tech
APRIL 10, 2013
Content Marketing is the “hot new thing” as for-profit marketers rush to create infographics, whitepapers, newsletters, checklists and anything else that will generate inbound traffic. SEO agencies change overnight into “Content Marketing Agencies.” How did your “fashion forward” marketing become a “fashion faux pas?”.
Socious
JANUARY 16, 2017
Here are just three ideas for how you can build emotionally positive customer relationships using your online community: Show customers that you care about their needs by providing customized offers and newsletters. Make customers feel important by sending personalized emails signed by your CEO.
Association Adviser
MAY 23, 2018
We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry. I say (and plead) this, because only one in four associations reported having a department-specific or platform-specific content strategy. Market your communications. Sometimes, they are.
Associations Now
AUGUST 29, 2013
A new survey of these C-suite executives illustrates the differences in perspectives on digital marketing strategy and how CMOs and CIOs can benefit from a better working relationship. It’s no secret that technology is playing an increasingly important role in marketing.
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