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Sift Skills: The Value of Big Data for Associations

Associations Now

But it requires a larger commitment than simply hiring an expert or purchasing software and pushing a button. For example, in many organizations the education staff has some data, the marketing staff has different data, and even more data has been gathered from purchases and surveys. To me,” Achurch says, “that’s Marketing 101.

Texas 40
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Give Local America Disaster Offers Lessons for Next Time

Beth Kanter

based software company, created Give Local America so community foundations could host annual one-day fundraising events. The company provides the software for processing the donations, finds national sponsors to help market and promote them, and solicits matching funds to help charities attract donors and raise money.

America 28
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111 Intriguing Chats for 2011

ChatterBachs

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Other states with strong representation include California (16), New York (6), Pennsylvania (5), Florida (4), and Texas (4). Marketing Strategist.