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Golden State collaboration: CAI California chapters discuss year ahead

Ungrated

Chapter executive directors and board leaders from San Diego and Sacramento to the Pacific Ocean, the Sierra Nevada, and everywhere between discussed the new issues communities are facing—rising insurance rates, supply chain delays, and safety concerns—to the recurring such as drought, wildfires, and legislative issues.

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2016: An Association Blogging and Podcasting Odyssey

Spark Consulting

I remember participating in my first bloggercon at ASAE in a sunny plaza in San Diego in 2008, shortly after I’d launched Thanks For Playing, the precursor to the Spark blog, with about 30 other association professionals, sharing our thoughts about how to use this new platform to strengthen our industry and our community.

San Diego 150
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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Your marketing director didn’t. Well, how about this: The San Diego Zoo is literally the No. Carole Baskin was an early adopter of social media. Let’s start with a bit of background. Carole Baskin did. Intercept your prey .

Strategy 100
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5 Ways to Use Experiential Marketing for Events

Expo Logic

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way.

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BIO International Convention 2020: Taking an International 17,000 Attendee Conference Virtual in Under 8 Weeks

Achurch

This year’s convention was scheduled to take place in San Diego, June 8-11, 2020. Reach Out to Your Attendees Early and Often BIO’s Marketing team was tenacious in reaching out to all registrants two weeks before the event with a variety of short messages. They also cross promoted their suggestions via social media.

San Diego 108
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Association Subculture: Winning by Failing Big

Association Subculture

This clip might be old news for everyone, but it shows a new vantage point on the epic failness from the San Diego fireworks show of 2012. Yes, the San Diego fireworks display this year did not go as planned. marketing. (2). social media. (3). A technological disaster. A King Kong sized mistake.

San Diego 100
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Association Management Gen Xer Meme - Right Here, Right Now

Association Subculture

Second - I went to a thought leader session led by Nadira Hira at the ASAE Annual Conference in San Diego. The magical world of social media accelerated the hunt. marketing. (2). social media. (3). The first experience blew the blinders off. The second made me really, really angry. generations. (2).