Newsletter Recruiting Social Media White Paper 
Aaron Wolowiec
JULY 18, 2012
You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.
SCD Group
OCTOBER 4, 2012
Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” Types and methods of promoting - anything special I should think about beyond email, newsletter, website, and social media promotion? Stronger by Association.
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Aaron Wolowiec
DECEMBER 13, 2012
Social media feeds/conversations. Program outlines/white papers. Newsletter/magazine articles. Following are just some of the ways you might consider sharing your content with association constituents: Newsletter. Social media. Handouts/resource materials. Discussion boards/online communities.
Association Success
DECEMBER 12, 2017
There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association. Publications and Media Department.
Membership Marketing
NOVEMBER 1, 2010
Maximizing your Website as a Tool for Membership Recruitment. He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Speaking Engagements.
Association Adviser
JUNE 18, 2013
In addition to our annual conference, which attracts about 600 attendees, we publish a monthly magazine, Texas Independent Banker, plus the Capitol Comments newsletter, a “hot topics” summary of legislative and regulatory concerns, a white paper research series on important banking issues and we provide leadership training.
Membership Marketing
JULY 17, 2012
Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. Recruitment -- when prospects choose to join you. Membership Recruitment. (4). Speaking Engagements.
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