Association Adviser
MAY 27, 2018
Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie Butler: I joined IIABA in 2003 as editor-in-chief of Independent Agent (IA) Magazine , the flagship publication of IIABA. Social wasn’t in existence when I started! How did you come to work for an association?
Beth Kanter
MAY 22, 2019
Marcelo explained how the ecosystem is evolving, pointing out big trends like the rise of Millennials and Gen-Z, highlighting one of the most inspiring social changemakers like Greta. He shared a lot of inspiring examples happening right now of how nonprofits have adapted and had big wins leveraging digital. Fundraiser DNA. Creativity.
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Idea Architects
JULY 2, 2012
Include space on name badges for Twitter handles and in participant listings for other social media connections (LinkedIn, Facebook, et al) that individuals may wish to share. Great examples, and while they may not be particularly novel, it's remarkable how often we overlook these kinds of touches when organizing events.
Idea Architects
MARCH 6, 2012
While the scarves were one of the most visible examples of how individual volunteer efforts were connected to a much larger shared success, I was struck by the smart approach Pepsico’s Dream Machines uses to do the same for individuals who might otherwise trash a recyclable item. Oct 2003 (1). Sep 2003 (2). Aug 2003 (1).
Associations Now
OCTOBER 17, 2014
Over the last year, membership decreased by 6 percent, contributing to a 27 percent membership decline from 2003, when membership peaked at 3.8 Last year, GSUSA launched a grassroots campaign that relied on neighborhood initiatives and social media to promote membership. Our volunteers need help, they need reinforcements.
Leading Learning
MAY 24, 2022
What’s happened over the past 15 years, of course, is that social media has become a deeply ingrained part of everyday life for billions of people globally. As with video, it would be hard to underestimate the impact of social media. Impact on the Learning Business Landscape. The eXtension of Reality.
SCD Group
JANUARY 23, 2014
Thus, I found two ads that demonstrate compelling storytelling that serve as great examples for association marketers and membership professionals. Keep in mind that most association storytelling will feature free media and not paid commercials. and regular media (newsletters, magazines, trade publications, etc.)
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