Thanks For Playing

JANUARY 26, 2012

Seeking community in associations since 2008. To quote David Ogilvy : brand is "the intangible sum of a products attributes: its name, packaging, and price, its history, its reputation, and the way its advertised.". Association blogger and general troublemaker. Top association management Blogs. ► 2008.

Social Media 150

Social Media United States Price Maine 150

Thanks For Playing

MARCH 20, 2012

Seeking community in associations since 2008. For the exercise, I divided the room into four groups and gave them each a task regarding retired and retiring members: Create a category of membership that offers realistic benefits at a realistic price. Association blogger and general troublemaker. ► 2008.

Social Media 150

Social Media United States Tools Price 150

Thanks For Playing

JANUARY 24, 2012

Seeking community in associations since 2008. What happens to your members when they retire from the industry your association serves? Do you offer them nothing more than active professional benefits at an active professional price? Association blogger and general troublemaker. Top association management Blogs.

Social Media 150

Social Media United States Price Maine 150

Membership Marketing

MARCH 14, 2011

Pricing Your Product, Service or Membership. Sometimes pricing is an afterthought when developing a product or service or changing your membership structure. Pricing is one of the four “P’s” of marketing for a reason. For example, a quick search for a pair of sneakers shows a price range from $6.99

Price 40

Price Products Marketing Discount 40

Membership Marketing

APRIL 9, 2010

Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. The Correlation of Social Media Usage and Membership Growth. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

Social Media Survey Report Case Study 40

CMA Solutions

OCTOBER 31, 2022

It appears the search term “eyelashes” took off in popularity in 2008 and peaked in 2018. A digital marketing plan that includes more social media, more internal and external links, better images and a better content that speaks directly to your audience will improve your brand’s position on SERPs. People are searching for it.

Marketing 52

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GlowGlobally

JANUARY 30, 2009

« Social Media and Viral Marketing for Global Fundraising Advocacy. Previously appearing in the December 2008 issue of Association Meetings magazine. Ensure that a location has the necessary air travel infrastructure and a reasonable schedule and pricing. Association Management. Public Affairs.

Strategy 60

Strategy United States Cost Revenue 60