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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. Free online tools like Google Trends can help you get to market faster.

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China Market Insight – Pushing to Become an Advanced Economy

GlowGlobally

In 2013, MCI will be bringing you a new feature to GrowGlobally.org called “Market Insight” that will offer information on select emerging market countries. The focus will be on data that could be useful to help improve market intelligence and help make business decisions. Sales & Marketing.

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Friday Buzz: How to Manage Gen Z

Associations Now

After all, Gen Z has seen major institutions fail as a result of the 2008 financial meltdown. In a recent piece for The New York Times , writer Susan Chira spoke with several female executives who made it to the No. CMSWire shares several creative and inspirational live video marketing ideas. Why is that?

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Takeaways from Amazon’s New 30-Hour Workweek Experiment

Associations Now

The Washington Post wrote that Amazon, known for its grueling work schedules and unreasonably high standards, as reported by The New York Times , will soon pilot a 30-hour-week schedule. And it’s driven purely by market forces.”. But what about associations? What takeaways or comparisons can be made?

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Smaller-Scale Locales Score Big on Top Destinations List

Associations Now

New York City. The top locales: If you’re in the market for event space, the top-five destination cities have it in spades. According to Cvent’s Eric Eden, marketing and development are major factors for cities with growing meetings businesses. Meetings Destinations list. National Harbor, Maryland?

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Publishers Association: E-Books Aren’t Killing Physical Copies

Associations Now

As sales of e-books shot up an astounding 1,260 percent between 2008 and 2010, booksellers struggled to feel confident about their stores and overall business. Analysts said e-books would beat out print sales by this year, as New York Times reporter Alexandra Alter noted , but that hasn’t happened. Fear of a Book-pocalypse.

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AE on the Verge: Test Marketing Messages Online First

AE on the Verge

Test Marketing Messages Online First. The New York Times has article about testing marketing messages and images online, then revising, before launching an expensive media / ad campaign. Test Marketing Messages Online First. New Acronym: BYOP. ► 2008. AE on the Verge. Sunday, May 31, 2009.