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Association Brain Food: 2.17.23

Reid All About it

WBT Systems describes what goes into a persuasive toolkit. Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver personalized communication and content. If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one.

Revenue 39
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Association Brain Food: 2.24.23

Reid All About it

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Their efforts resulted in OSPE’s highest membership growth since 2008. No plan, no progress. 1 CAE credit. 1 CAE credit.

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Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. ► 2008. (82).

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Membership Marketing Blog: The 2011 Membership Marketing.

Membership Marketing

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. ► 2008. (82). Membership Recruitment. (4).

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Email Usage Up, but Effectiveness Rated Lower for Membership

Membership Marketing

Speaking Engagements. Speaking Engagements. Email Usage Up, but Effectiveness Rated Lower for Membership Recruitment. The following chart shows the percentage of associations using email for building awareness with prospective members, getting new members engaged with the organization, and renewing members all increased.

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Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

.  ASAE Membership -- Recruitment and Retention. Labels: Membership Engagement , Membership Retention , Renewal , Renewal Systems , retain members. Unleash the Power of Market Testing in your Membership Recruitment.

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2010 Membership Marketing Benchmarking Survey

Membership Marketing

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. Unleash the Power of Market Testing in your Membership Recruitment. ► 2008. (82). Membership Recruitment. (4). Renewal Systems. (14).

Survey 40