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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

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How to Create a Culture of Learning at Your Association

WBT Systems

Patreon, founded in 2013, is already valued at $450 million. 46 percent more likely to be first to market. Dedicate library space in the office where employees can read, find books, and gather for book club discussions. We want to surround ourselves with people who are obsessed with learning and development.”.

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Tuesday Buzz: Think Toward the Future

Associations Now

Also: The American Library Association brings back a classic David Bowie poster. As we think about providing great member value into the future we have three levers to pull: strategy, innovation and marketing,” Kaiser explains. What should you do when one of your old marketing efforts suddenly draws massive interest again?

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Social Media Roundup: Send Emails Without Flooding Inboxes

Associations Now

Informz answers every email marketer's biggest question. — Votenet Solutions (@votenet) December 12, 2013. — John Spence (@AwesomelySimple) December 12, 2013. His library of unbridled (digital) knowledge is extensive. That, and more, in today’s Social Media Roundup: You’ve Got (Too Much) Mail.

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Friday Buzz: Chromebooks Learn to Speak Android

Associations Now

In a blog post, Magazine Canada highlights a recent collection of high-impact ads from the Gunn Report Print Library. The ads featured in the gallery —some magazine, some outdoor—were all created between 1999 and 2013. The post Friday Buzz: Chromebooks Learn to Speak Android appeared first on Associations Now.'

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Selecting a New CRM - Some Good Advice

Experts in Membership Marketing

Given what I do as a membership marketing consultant with a background in Information Management, I''m often asked to give advice on selecting a CRM. Erik Schonher is Vice President for Marketing General Incorporated. She prefaces it by writing that these are "Some lessons learned."

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7 Ways to Make Your Next Conference Great

Associations Now

According to Edith Bullard, senior vice president, marketing communications, for PCI , association meeting planners face three common challenges when it comes to their conferences: Getting people to attend, creating engaging programming, and turning them into something of value to their members.