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2014 is done. Bring on the New Year!

YourMembership

Goodbye 2014. So as a final toast to 2014, we look back at some of the ideas and strategies we shared with you the past 12 months. So as a final toast to 2014, we look back at some of the ideas and strategies we shared with you the past 12 months. The post 2014 is done. Put it in the books. That […].

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Refocusing on Jobs and Education in 2015

YourMembership

At the beginning of 2014 we started a conversation on the importance of a career center strategy for associations, especially in light of social networking giant LinkedIn’s aggressive efforts to become the leading online job board aggregator. So where are we at the start of 2015?

Education 150
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What’s Getting in the Way of Your Talent Strategy?

Associations Now

A new survey of nonprofits forecasts employment growth within the sector in 2015, but many nonprofits report they’re struggling with recruiting and retaining employees. At the heart of many recruitment and retention challenges is a lack of formal strategies around these practices. Let us know in the comments.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more.

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Best Benefit Ever: A Well-Designed Look at Compensation

Associations Now

And the survey isn’t limited to 2014. Why it works: “As the principal source of information on the design economy, AIGA produces this salary survey as part of a comprehensive program of activities developed to serve the professional designer with strategies for success,” the association’s site reads.

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Social Media Roundup: Let’s Talk Fundamentals

Associations Now

Driving revenue for your association takes more than a lucky break, so be sure to think through your strategy. Your strategy for raising nondues revenue can’t depend on hitting on a hot viral campaign. Crash Course on Non-Dues Revenues – 10 Tips in a 2 Minute Read: [link]. — John Ricco (@johnricco) September 8, 2014.

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Social Media Roundup: Ensure Your Event Sponsorships Make Sense

Associations Now

. — Vicki Johnson (@vjmeetings) October 20, 2014. That, of course, requires planning—and lots of it. .” — Adrian Segar (@ASegar) October 20, 2014. Check out her blog post at Greenfield Services to learn more about the association’s strategies for recruiting new members. (ht ht @ ASegar ).