Associations Now

MARCH 19, 2014

— Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. Future strategy includes creating robust…programs and pathways into your industries and professions,” she writes. — Incline Marketing (@InclineMktg) March 19, 2014. What Else is New? ht @ InclineMktg ).

Social Media 40

Social Media Strategy Recruiting Recruitment 40

Associations Now

APRIL 23, 2014

A PR specialist breaks down the essential elements of a perfect event. Top-notch catering, a fancy venue, and a star guest speaker barely skim the surface of what goes into putting on a quality event. Public relations specialist Eva McKnight of Formstack explains why a standout event and a positive brand experience go hand in hand.

Email Marketing 40

Email Marketing Social Media Event Planning Tips 40

Associations Now

MAY 16, 2014

The fast-food giant crafted a successful event strategy that focused as much on the people who couldn’t attend as those who could. That inventiveness extends to its event planning. ” Why this particular content strategy? — Andy Freed (@andy_freed) May 15, 2014. Love Your Hometown Teams.

Boston 40

Boston California Certificate Team 40

Associations Now

SEPTEMBER 17, 2014

A tech giant shows how to lead the way on content strategy through the clever use of paid distribution. Paying to advertise your content may seem crazy to some—for one thing, organic reach is way cheaper—but if your strategy is well-focused, it doesn’t have to be quite so painful. Now that’s strategy in action. (ht

Social Media 40

Social Media Content Event Planning Strategy 40

Associations Now

MARCH 12, 2014

Also: why more event planners should take Pinterest for a spin. They can uncover positive and negative reviews, find ways to improve strategies, and strive to better appeal to potential members. In the event that your association has slipped into online obscurity, she says, it’s even more imperative to take action.

Event Planning 40

Event Planning Recruiting Recruitment Review 40

Associations Now

APRIL 30, 2014

For others, it might involve implementing a new strategy to make and promote a message. — Gallup (@Gallup) April 28, 2014. Over at Cvent’s Event Planning blog, Donna Kastner considers how you can spruce up event sponsorships. For some, innovation may mean slight adjustments. Hands-Off Can Hurt.

Innovation 40

Innovation Analysis Event Planning Team 40

Velvet Chainsaw

FEBRUARY 13, 2014

Typically, conference organizers will create a game within the context of an event to increase attendee exposure to a product or service. Refining Your Gamification Strategy. Think about those attending your event. Adapted from Donna’s Meeting Innovation post on Cvent’s Event Planning blog.

Conference 40

Conference Social Media Tips Event Planning 40