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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications? Certification level.

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Did You Know? Online Training, Collaboration Tools Changed the Game for Associations in 2017

Association Adviser

Online training and certification aided by technology has had the biggest impact on respondents this year, followed by collaboration tools. If your association benefited from a tech tool not listed above, let us know what it is and how it helps your association in the comments below!

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Did You Know? Online Training, Collaboration Tools Changed the Game for Associations in 2017

Association Adviser

Online training and certification aided by technology has had the biggest impact on respondents this year, followed by collaboration tools. If your association benefited from a tech tool not listed above, let us know what it is and how it helps your association in the comments below! The post Did You Know?

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The growth spurt continues for associations

Aaron Wolowiec

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No. More than 30 percent of associations offer certification of some kind.

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WBT Systems’ TopClass maintains position as #1 LMS for Associations

WBT Systems

This award honors the learning solution vendor which best caters for the unique and varied requirements of associations that provide education and certification programs for their members. TopClass LMS had previously been named the Best Association LMS in 2015.

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The growth spurt continues for associations

Aaron Wolowiec

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No. More than 30 percent of associations offer certification of some kind.

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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

Best Community Manager: Jamie Chapman, The Honor Society of Phi Kappa Phi. Since the launch of Link (The Honor Society of Phi Kappa Phi’s online community) in 2015, Jamie Chapman has worked tirelessly to make it an engaging platform and valuable networking tool. Highlights. Say congrats on Twitter !

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