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Broaden Your Reach to Millennials and Gen Z with Snapchat

Associations Now

Now, Nokia makes bathroom scales , and according to Nicholas Mattar, the director of marketing at the Detroit Regional Chamber, who presented this week at ASAE’s 2017 Marketing, Membership & Communications Conference , 13-year-olds are using the social app Snapchat on their personal smartphones. Why should this matter to associations?

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Daily Buzz: Don’t Be a Perfectionist

Associations Now

How to meet the membership & education expectations of Millennials and Gen Z | TopClass by WBT Systems [link] #assnchat #membership #associations pic.twitter.com/1Epl7pd3VB. — TopClass LMS by WBT Systems (@WBT_Systems) March 4, 2020. Generation Z and young millennials are different. Other Links of Note. Get smart.

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Association Brain Food Weekly: 5.21.21

Reid All About it

Hear how the Minnesota Society of CPAs launched a new AMS in March 2020, right as the pandemic began to unfold. Presenters: Jacqualine Price Osafo, MBA, CAE, Vice President of Membership at the American Health Information Management Association. Chris Detzel, Community Program Manager at Reltio. Tue 5/25 at 1 p.m. 1 CAE credit.

San Jose 369
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Association Brain Food: 5.20.22

Reid All About it

Everything we knew about the world—and the world of events—completely changed in 2020. We reimagined communication. Join MPI’s Association Professionals Community Council as we discuss all things food and beverage, including new F&B trends, creative ways to deal with price increases, COVID mitigation strategies and more.

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Association Brain Food Weekly: 8.7.20

Reid All About it

But, this week, WBT Systems reveals the high career costs of working from home for Gen Z and millennials. Partner together to develop opportunities for them to bring their expertise to your members—for a price, of course. Controlling Your Narrative: Crisis Communications for Unpredictable Situations. Community Thrive!

Montana 369
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Greeting Card Industry Shifts Over Millennial Taste

Associations Now

Millennials have eschewed sending greeting cards, so the industry has gotten edgier in response—making room for different voices and different kinds of cards. “The industry is declining, and from 2015 to 2020 we expect it to continue this downward trend,” Sarah Turk, an IBISWorld analyst, said to NPR on the card industry.