Remove 2022 Remove Event Planning Remove Innovation Remove Marketing
article thumbnail

Association Brain Food: 9.29.23

Reid All About it

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Hear from AWS experts, customers, and startups who are innovating with data and generative AI today. CAE credit.

Revenue 272
article thumbnail

Association Brain Food Weekly: 3.25.22

Reid All About it

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. All events are online at Eastern Daylight Time unless otherwise noted. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Revenue 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 1.21.22

Reid All About it

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195
article thumbnail

Association Brain Food Weekly: 10.29.21

Reid All About it

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Learn how modern data analytics augments member engagement scoring and offers insights across the membership spectrum, and get a look at three newly-developed engagement examples for 2022. More info/register.

Revenue 195
article thumbnail

Association Brain Food: 2.2.24

Reid All About it

In 2022, SHRM paid $221k to settle a disability discrimination suit. Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted.

article thumbnail

Association Brain Food: 4.14.23

Reid All About it

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Elizabeth Grace Saunders, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout. What’s Ahead for Event Tech?

article thumbnail

Association Brain Food: 6.9.23

Reid All About it

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning.

Revenue 205