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Event Planning Has Risen in the Ranks of Most Stressful Jobs

Velvet Chainsaw

Unless you plan events for a booming industry, your reality working for professional and trade associations is that revenue from your 2022 and 2023 meetings is 15 percent (or more) lower than 2019. Shifting marketing budgets. Annual conference budgets are usually finalized 12-plus months prior to the event.

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Association Brain Food Weekly: 11.19.21

Reid All About it

Timesaving tips, productivity checklists and useful templates from content marketing articles published in the last couple of years. Jodi Harris, Content Marketing Institute ). Seven predictions about the future of events from Marco Giberti, author of Reinventing Live: The Always-On Future of Events. . – #ExpoChat on Twitter.

Revenue 195
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Association Brain Food Weekly: 1.21.22

Reid All About it

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195
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What Your Association Peers Say About Non-Dues Revenue

GrowthZone

and Canada at the end of 2022, the top non-dues revenue source listed was events. Successful Revenue-Generating Events How can you ensure success for your important revenue-generating events? It’s no surprise that when GrowthZone surveyed 388 association professionals across the U.S.

Revenue 78
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Association Brain Food Weekly: 3.25.22

Reid All About it

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. All events are online at Eastern Daylight Time unless otherwise noted. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Revenue 195
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Association Brain Food Weekly: 10.29.21

Reid All About it

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Learn how modern data analytics augments member engagement scoring and offers insights across the membership spectrum, and get a look at three newly-developed engagement examples for 2022. More info/register.

Revenue 195
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Association Brain Food: 9.29.23

Reid All About it

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? More info/register. 1 CAE credit.

Revenue 272