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JANUARY 26, 2024

s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. I’ve used data from Marketing General Inc.’s The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. .

Education 195

Education Committee Recruiting Recruitment 195

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Audience avatar.

DC 205

DC Recruiting Recruitment Washington 205

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., This month’s topics are: member engagement, and holiday cocktails and mocktails. More info/register. 1 CAE credit. . –

Arlington 266

Arlington Technology Strategy Los Angeles 266

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JULY 21, 2023

This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Hear tips to recruit and retain these generations. Discover innovative approaches to enhance member engagement. CAE credit. More info/register.

Atlanta 195

Atlanta millennials Price Technology 195

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OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. CMP credit. . – CAE credits.

Revenue 256

Revenue Certificate Tools Innovation 256

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DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Successful Recruiting, Hiring and Onboarding in a Remote or Hybrid Environment. Host: Certification Network Group. Host: Validity.

Colorado 39

Colorado Recruiting Recruitment Survey 39

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MAY 12, 2023

Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., Location: Chicago IL.

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications.

Association Software 52

Association Software Software Organization Certificate 52

MemberClicks

FEBRUARY 22, 2023

LinkedIn for Associations Associations of all size can use LinkedIn to: Share thought leadership posts Engage with members Recruit new members Promote any non-dues revenue streams like online purchases, events, sponsorships, etc. 40% of visitors organically engage with at least one page every week.

Organization 52

Organization Social Media Certificate Recruiting 52

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SEPTEMBER 15, 2023

Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed., More info/register. More info/register.

LMS 256

LMS Revenue Arlington Education 256

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DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. But 62,000 people completed the course and earned a certificate. Brain drain pains.

Tips 41

Tips Video Content Marketing 41

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SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more. Event design.

Revenue 272

Revenue Innovation Education Tools 272

MemberClicks

MAY 30, 2023

When it comes to attracting, retaining, and delighting your members, the types of membership you offer play a big role. The right membership types can help improve your member engagement and member retention. Exclusive events and experiences are known to increase member engagement and retention.

FAQ 52

FAQ Price Discount Revenue 52

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JUNE 9, 2023

Membership engagement. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. We all know that and think we do it, but her examples show us how often we don’t.

Revenue 205

Revenue Content Chicago Leadership 205

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FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Learn about the ethical and legal considerations related to certification processes. More info/register.

Certificate 39

Certificate Innovation Education Process 39

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FEBRUARY 10, 2023

The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. We need a new roadmap to engage members now and in the future. Subscriptions. More info/register. CMP credit.

Revenue 39

Revenue Tools Education Member Experience 39

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SEPTEMBER 9, 2022

20 Things You Can Do for Chapters in 2023. 2022 was a big year for moving forward with “the new normal,” but are you ready to take your chapters to the next level in 2023? Hear what The Great Resignation will look like in 2023, why employers are experiencing a talent shortage, and where associations can take the lead.

Education 41

Education Project LMS Technology 41

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JULY 14, 2023

PCMA Convene recaps a Convening Leaders 2023 session led by Joe Colangelo of Bear Analytics: “ From Stats to Stories—Making Event Data Work for You.” Bill Sheehan at Multiview shares his top takeaways from ASAE’s 2023 MM&C conference related to Gen Z, AI and marketing—fun topics. . Gen Z, AI and marketing. 1 CAE credit.

Education 39

Education Price Tools Technology 39

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NOVEMBER 11, 2022

Hear three panels of policy specialists—House, Senate, and Executive Branch—discuss what happened in key races, how (potential) shifts in the majority impact key committees, what it all means for the rest of 2022, and what policy changes we can anticipate in 2023. 5 Secrets to Engage Your Members. More info/register.

LMS 39

LMS Education Technology Strategy 39

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SEPTEMBER 23, 2022

Top 5 Digital Content Models That Work for Members and Sponsors. Learn about digital content structures that work for recruitment, retention, and revenue. Find out how to fund your most engaging content, make your website (and association) the centerpiece of engagement, and measure impact for continual improvement.

Arlington 41

Arlington Education LMS Revenue 41