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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

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Association Brain Food: 5.19.23

Reid All About it

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195
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Membership Management Software in 2023: Compare 12 Top Picks

MemberClicks

Your members might not renew on time (or at all) if they don’t get an auto-renewal notice. Member engagement. Membership management software facilitates communication with members. Event marketing. Email marketing. 5 Creative Ways to Use Your Learning Management System.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field. With an association directory, your members can easily find and connect with others. Sharing contact information Your member directory is, at its core, a list of members.

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Association Brain Food: 5.12.23

Reid All About it

Healthcare Day 2023: From Local Policy to Global Markets A day of insights, discussions, and analysis on global issues, federal policy, advocacy, and state and local policy, global leaders, policymakers, and healthcare experts examine the latest trends and strategies for navigating the healthcare landscape in 2023 and beyond.

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Association Brain Food: 12.9.22

Reid All About it

If the answer is better email performance, you’re in the right place. We’ve assembled a crack team of Validity Email Strategists who help email marketers across the world solve their trickiest email challenges. – Inside the 2023 State Legislative Agenda. 2023 Meetings & Events Outlook.