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Association Brain Food: 8.9.24

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Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Enhance Your Marketing Strategy With Signals and AI Signals and data provide insight into the buyer’s journey and help marketers identify, qualify, and convert customers. Yes, yes, a thousand times yes.

Cleveland 265
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Association Brain Food: 12.22.23

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If so, consider dedicating a day or more to a staycation as described by TopClass LMS. They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Industry analysis for members. Merry Christmas! 12 Days of Staycation. Sponsorships.

Analysis 295
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Association Brain Food: 12.1.23

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TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. At The Free Press, venture capitalist Katherine Boyle describes how a dynamic vision can win the fight for America , instead of “letting doomsayers, technophobes, and neurotics undermine it from the inside.” 1 CMP credit.

Arlington 271
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Association Brain Food: 1.26.24

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Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Leadership development for young members. More info/register. 1 CAE credit.

Survey 259
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Association Brain Food: 9.1.23

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TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. They describe nine strategies for marketing membership to Gen Z. Who has the time to learn? Answer: we all do. Gen Z marketing. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit. .

Revenue 230
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Association Brain Food: 9.20.24

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They identify six common mobile engagement strategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Membership app adoption. Motivation to learn. Student membership.

LMS 259
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Association Brain Food: 6.17.22

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WBT Systems suggests strategies to reverse the decline in virtual and in-person conference registrations that many associations are experiencing right now. With this strategy, you draw people into a relevant conversation, identify their goals or needs, and respond appropriately—at scale, not individually. Member/customer engagement.

DC 39