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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition.

Revenue 256
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Association Brain Food Weekly: 6.18.21

Reid All About it

Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. Ernie Smith, Associations Now ).

LMS 369
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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. Joanna Pineda of Matrix Group International recaps a discussion she had with two association execs about shoring up trust. AI for associations. Dean West shares lessons from his 25 years of leading Association Laboratory.

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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Why do members join associations? Isn’t that what association management is all about?

Maryland 272
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Association Brain Food: 3.17.23

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Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Attracting and Retaining the Next Generation of Members & Staff Hear how associations can support the next generation of members and staff. Host: MPI Wed 3/22 at 8 am.

Revenue 205
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AMS vs. CRM: Integrating Strategy and Software

Protech

Our staff has the privilege of working with professional and trade associations every day. And occasionally, we hear nonprofit professionals use the terms association management software (AMS) and customer relationship management (CRM) interchangeably , which clouds the benefits of an AMS built on top of a CRM platform. .

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Association Brain Food: 3.10.23

Reid All About it

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Association podcasts. Your AMS should be a utility player on your membership team. Membership engagement.

Committee 195