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Building Buy-In for an Online Community at Your Association

Higher Logic

Additionally, you could suggest a “freemium” community membership for potential members to showcase the value of joining your association. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts.

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

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What Should You Expect From Your Trade Association?

Association Navigator

The question of association value comes up over and over again. Business leaders frequently ask their representative on an association board or committee to justify the expense of their association participation. Here’s Riecks’ list of what you should expect from your trade association.

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Is Your Association Providing a Quality Digital Experience?

Protech

By Brian Smith – Communications Specialist. M any of our daily interactions and communications are through screens , and i t’s not just television. Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. .

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19 More Takeaways from ASAE’s Membership, Marketing and Communications Conference

Slice-Works

Two weeks ago, I began a series sharing nuggets from the most recent ASAE Membership, Marketing & Communications Conference. Calling all Small Association Leaders: 5 Great Ways to Generate Real Membership Value and Growth. Stop communicating and start relationship- building. Keeping social media identities current. —A

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

To get the news of your webinar out to anyone who might be interested, post the schedule on your website and social media, encourage members to share, or consider posting a notice in an industry publication. Think about it: much of your association’s operations happen online. Member communication. Member chapters.

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Is New Technology Worth The Investment?

Association Adviser

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. MU: Relationships are formed when there is two-way communication.