Association Freak

APRIL 1, 2022

But here’s the thing: nailing your pricing strategy comes with a prize. Associations have a “Triple Bottom Line” to consider: Money, Member Value, and Mission. Also, consider surveying your members to find out how much they are willing to pay. And it’s not just about money. What are they charging?

Price 72

Price Association Value Strategy Cost 72

Blue Sky eLearn

MARCH 27, 2018

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Offer online-only membership benefits. About the Author.

Association Software 144

Association Software Recruiting Recruitment Software 144

Principled Innovation

MARCH 25, 2013

In a recent post , Associations Now blogger Joe Rominiecki shared what both he and I regard as a startling fact: 53 percent of associations surveyed in 2011 had raised their dues in the previous three years.

Association Value 100

Association Value Revenue Survey Cost 100

.orgSource

MARCH 6, 2023

Tear down walls (literally and figuratively)​ Embrace a continuous process​ The Erosion of Confidence Sharon Rice,orgSource Managing Director of Business Strategy, is our resident trend watcher. The World Café is a strategy designed to deeply explore a series of topical questions. That last statistic should make us all take notice.

Leadership 88

Leadership Wisconsin Arlington Strategy 88

Smooth The Path

JANUARY 31, 2019

Or what about an association service that helps members connect with just the right member. Perhaps what your strategy, marketing, and innovation needs is a focus on how the association can save members’ time. Top posts from January: What are associations really selling?

Innovation 74

Innovation Content Survey Strategy 74

.orgSource

FEBRUARY 21, 2023

We are hosting a guided exploration of what trust means for our future relationships with staff, boards, constituents, and the association industry. The objective is to arrive at actionable strategies for strengthening those relationships. Open Windows In July 2020,orgSource surveyed approximately 300 association executives.

Revenue 88

Revenue Guidelines Review Education 88

Smooth The Path

NOVEMBER 6, 2016

This was the nagging question one association VP had. In preparation for other strategic planning processes the association conducted quantitative member surveys but found the results were not all that actionable because there continued to be so many unanswered questions. It was time to revisit the strategic plan. What is next.

Case Study 104

Case Study Project Member Insights Association Value 104