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JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

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JULY 7, 2023

Anderson, Psychology Today ) Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. Location: Chicago IL. Sahil Bloom ) 4 surprising ways to maintain a youthful brain. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

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DECEMBER 10, 2021

At Strategy+Business, Elizabeth Doty says great teams build a habit of continuously improving their meetings by taking a moment to reflect on the meeting before it’s over. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Meeting madness.

Chicago 195

Chicago Social Media Education Recruiting 195

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JUNE 2, 2023

If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Wow, I impressed myself. More info/register.

Technology 195

Technology Chicago Education System 195

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NOVEMBER 26, 2021

HTML: Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Host: Certification Network Group of Chicago. How Associations Can Tap a New Source of Non-Dues Revenue in Corporations (Non Dues-a-Palooza Monthly Expert Series). More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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JUNE 16, 2023

PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. We develop expertise from researching, thinking and writing.

Project 195

Project Tools Revenue Metro 195

CMA Solutions

JUNE 16, 2022

SEO, blog content) create the highest quality source leads with a 14.6% Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. close rate.

Strategy 52

Strategy Press Release New Jersey Illinois 52

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. Quick hits.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JANUARY 25, 2019

New Year, New Digital Strategy (Association Coffee Talk, Alexandria VA). Let’s start 2019 with a discussion around your digital strategy. Learn about simple strategies that can overcome bias and create a welcoming event for everyone. New Year, New Digital Strategy (Association Coffee Talk, Reston VA). Host: Personify.

Chicago 170

Chicago DC Content Washington 170

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JANUARY 10, 2020

How to build a successful content marketing strategy from scratch. Join us while we discuss how live events are uniquely capable of delivering incredible returns when integrated as part of a multichannel marketing strategy. CST – The Pros and Cons of Having Corporate Partners (Chicago, IL). Location: Chicago IL.

LMS 243

LMS Software Chicago Washington 243

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DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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NOVEMBER 9, 2018

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now. It’s not too late to implement some of the advice provided by Fíonta on their blog. 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

MAY 26, 2017

Using Video to Drive Revenue for Learning Programs and Events. Learn how to source, manage, and prepare and implement an effective risk management strategy for global meetings. Presenter: David Kliman, president, The Kliman Group. – Using Data to Improve Event Experiences and Revenues. More info/register. Host: Bizzabo.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

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SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Follow his advice for developing a content marketing strategy. CDT – Chapter Roundtable in Chicago IL.

DC 170

DC Chicago Washington Video 170

Reid All About it

JULY 14, 2017

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. Get a closer look at how event behavioral insight ushers in new and more vibrant revenue streams. Discover strategies to become “future wise.” 1 CMP credit.

Chicago 167

Chicago Minnesota DC Process 167

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Subscribe to his blog to get the latest news, including his analysis of the deal, player by player. Location: Chicago.

DC 170

DC Chicago Washington Learning Management System 170

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APRIL 19, 2019

Some quick hits before we get to next week’s free webinars: 14 event planning blogs you should follow—they mention this one because of Association Brain Food Weekly. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. – Beneath the Surface: Unearth Hidden Non-Dues Revenue. Location: Chicago IL.

DC 170

DC Washington Chicago LMS 170

Reid All About it

MARCH 20, 2020

Virtual strategy meetings. As the new COVID-19 reality descended upon us, Lowell Aplebaum was in Chicago to facilitate a strategy session. He shares useful lessons learned on virtual strategy facilitation. Todd Tolbert, MBA, CAE, Chief Digital Strategy Officer, ASIS International. Conference sponsorships.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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FEBRUARY 1, 2019

Hear insights uncovered in the creation and implementation of a state society’s effective government relations strategy and advocacy ground game. – How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Chicago IL). Location: Chicago IL. Follow Blog via Email. 1 CAE credit.

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

JANUARY 26, 2018

Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks (published late Friday morning), or my list of recommended ebooks on sale at Amazon. Five-Steps to a CME Digital Content Strategy. Presenters: Cheryl Contee, CEO, Fission Strategy. Fast Company ).

DC 225

DC Washington millennials Chicago 225

Reid All About it

OCTOBER 27, 2017

Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities.

LMS 150

LMS millennials Blended Learning System 150

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NOVEMBER 24, 2017

Hear from association professionals about their experience working with these groups, how best to engage with state organizations, and why state organizations are an important part of their advocacy strategy. Content Strategies That Elevate Your Learning Presence. CST – Chapter Roundtable (Chicago). Location: Chicago IL.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

FEBRUARY 23, 2018

Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks, and my list of other recommended fiction and non-fiction ebooks on sale. Hear about some creative, persuasive, and (maybe) some Machiavellian strategies. Sink in, sink in, sink in. ( The Guardian ).

DC 79

DC Washington LMS Social Media 79

Reid All About it

MAY 12, 2017

They have an adeptness for business strategy and more. Presenters: Emilio Arocho, director, technology and digital strategy, Food and Drug Law Institute. – Maximize Your Revenue with Conversion Optimization: Website Best Practices. See how having a multimedia strategy can increase customer engagement.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

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APRIL 14, 2017

Learn how leading companies reframe customer success strategies by measuring customer effort, identifying issues and prioritizing customer service investments, creating a low-effort environment, and managing self-service and multichannel service. Host: Event Manager Blog. 1 CAE credit. 1 CMP credit. More info/register. Host: ASAE.

Content 150

Content Chicago Marketing DC 150

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MAY 19, 2017

If a website is in your future, get a clue by reading Kylee Coffman’s post on the DelCor blog about preparing for a website project. If your association has chapters, check out the series of posts on the Billhighway blog about restructuring a chapter network. Save the dates: Wed/Thu June 7-8 – AMS Fest in Chicago. What a mess.

DC 150

DC Washington Chicago Tips 150

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MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. 1 CAE credit. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

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SEPTEMBER 6, 2019

Strategy as currently practiced rarely emphasizes the importance of community.” CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. Many associations struggle to identify additional sources of revenue and content for their members. But how do you develop—and implement—such a strategy?

Chicago 37

Chicago LMS New York Content 37

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OCTOBER 7, 2022

On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. She provides several instructional strategies to keep in mind when developing educational events and programs. HTML: Subscribe to Blog via Email.

Blended Learning 41

Blended Learning Education Video Conference 41

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FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. AMS implementation.

Certificate 39

Certificate Innovation Education Process 39

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APRIL 20, 2018

Way off-topic: Check out my Grabbing the Gusto blog for the list of recipes I’ve made this week or plan to make in the coming week, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale right now. 3 Strategies to Future-Proof Your Association. Quiz next week. ( 1 CAE credit. Location: Alexandria VA.

Social Media 37

Social Media Chicago Tools Washington 37

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JULY 5, 2019

Successful advocacy campaigns have impact only if you have clear goals and objectives, a strategy and tactic in place, and metrics to evaluate success. Association Content Strategies for a Changing World Research Report. Content Lifecycle: 3 Ways to Generate Non-Dues Revenue Year-Round. Location: Chicago IL.

North Carolina 34

North Carolina Chicago Washington Handbook 34

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JULY 12, 2019

Content Lifecycle: 3 Ways to Generate Non-Dues Revenue Year-Round. Learn strategies to extend the life and revenue of your highly valued events. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. How AI Chatbots Can Increase Revenue, Create Community, and Drive Cost Savings.

Arlington 34

Arlington LMS Social Media Chicago 34

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JULY 27, 2018

Off-topic: Check out my Grabbing the Gusto blog for my posts about the recipes I’ve made recently or plan to make in the coming week. Find out how webcasts, livestreaming, and virtual conferences can extend your reach, revenue, and impact. Top Strategies to Sell New Sponsors. CST – Chapter Roundtable in Chicago IL.

Chicago 30

Chicago Washington DC Tools 30

Reid All About it

APRIL 13, 2018

Way off-topic: Check out my Grabbing the Gusto blog for the list of recipes I’ve made this week or plan to make in the coming week, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale right now. Find out how to create business goals and a sponsorship strategy that support meeting those goals.

DC 30

DC Washington Revenue Chicago 30

SCD Group

MARCH 17, 2013

Truth is, most associations’ overall structures tend to be fairly rigid: Familiar governance and membership models, familiar nondues revenue streams, and familiar big concerns in the C-suite. "So In fact, Wikipedia helped us sharpen our business strategy. But in our Chicago offices this wasn’t an occasion to mourn.

Chicago 40

Chicago Revenue Review Content 40

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SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon. Presenter: Kate Patay, CMPE, Chief Strategy Officer at Patay Consulting.

North Carolina 34

North Carolina DC Washington New York 34