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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. B ut b efore we dig into the technology, staff preparation and other elements of our conference , we wanted to cover one of the first steps in transitioning to a virtual event: communication. . What Should be Included in Your Communications Plan? .

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. This is also why marketing, customer success, and sales organizations are investing in online communities to grow customer lifetime value. How does this help our teams?

Software 159
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With Gender Equality in Mind, CES Makes Changes for 2020

Associations Now

The Consumer Technology Association will enforce a new booth dress code and work with an equality partner as part of its efforts to improve inclusivity at CES, one of the year’s biggest tradeshows. CTA has implemented a dress code for the event, with booths that violate it losing access to prominent exhibit hall space.

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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

Some challenges never fully go away, no matter how much your industry changes or technology evolves. Team building and management. Communication. Along with a collection of past press releases, consider publishing occasional case studies that share the lessons learned from your organization’s events and campaigns. .

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Technology Gap: Are Meeting Planners and Attendees on the Same Page?

Associations Now

A new report reveals the similarities and differences in attendee and planner expectations across three areas of technology: event apps, social media, and virtual meetings. How are you making sure your meeting technology is matching up with your attendees’ expectations? Share in the comments. appeared first on Associations Now.'

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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. COLUMBIA, Md. Nove mber 11, 2020 – Protech Associates, Inc. Bjorn has also held management positions with Xerox and AT&T where he received the JD Powers Award for Service Excellence. .

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