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Behind an Association Journal’s Open-Access Move

Associations Now

Earlier this month, Communications of the ACM , published by the Association for Computing Machinery, made two substantial moves. In a press release about the move , ACM stressed that the shift will speed the professional community’s access to the latest computing research and help ACM reach a broader audience.

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. B ut b efore we dig into the technology, staff preparation and other elements of our conference , we wanted to cover one of the first steps in transitioning to a virtual event: communication. . What Should be Included in Your Communications Plan? .

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Is New Technology Worth The Investment?

Association Adviser

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. MU: Relationships are formed when there is two-way communication.

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Tire Group Rolls Out New Name, Communications Strategy

Associations Now

So it has built a strategic communication platform to define USTMA as a trusted voice and thought leader and to convey the tire industry’s commitment to safety, innovation, economic value, and environmental stewardship, she said. USTMA also wants to communicate the industry’s contribution to the U.S. Tire Safety Week is May 28-June 3.

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Thursday Buzz: Let Technology Bring Ease

Associations Now

Don’t let technology complicate your relationship with members and event attendees. Recent research by the National Restaurant Association indicates that diners want restaurant operators to harness the power of technology to improve the dining-out experience, not complicate it. It’s best to keep things simple. Links for Your Day.

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Realtors Expand Reach of Accelerator Program

Associations Now

The 48 tech companies that have thus far participated in the accelerator have raised more than $350 million in financing during or after the program, according to an NAR press release. REach Commercial will take applicants between now and March 31. As NAR is one of the largest trade associations in the country, with more than 1.2

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. Beyond the direct ROI , an online community will help your software company improve the way it does business with customers online. How does each one of these drive more revenue?

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