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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Your professional development programs must adapt to their traits, values and expectations.

Revenue 256
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Association Brain Food: 2.23.24

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I’d love to see that phrase in membership marketing copy. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription.

DC 261
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Association Brain Food: 1.19.24

Reid All About it

Post-program campaigns. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials.

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. Fri 4/19 at 1 p.m.

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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. Gen Z education. More info/register.

LMS 266
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Association Brain Food: 9.29.23

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After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. Mentoring program. While starting a mentoring program isn’t rocket science, there’s certainly an art to it.” Marketing to younger generations. CAE credit.

Revenue 272
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Association Brain Food: 9.15.23

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TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Curated reading lists are the best, right? Data strategy.

LMS 256