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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. SMS marketing. Member recruitment.

Revenue 256
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How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. Prepare for the Course Validation Process.

Course 160
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Association Brain Food: 9.22.23

Reid All About it

Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Scientific society events. Website RFPs.

LMS 266
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How to Promote the Value of Credentials to Individuals & Employers

Membersuite

Selling them to individuals and employers in your market is sometimes the real challenge. Before you plan a marketing campaign for one of your credentialing programs, you must validate any assumptions about its value. However, creating credentialing programs is the easy part. Discuss these value propositions.

How To 152
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Help Members Overcome Obstacles to Learning

WBT Systems

Did you encounter any obstacles getting here? You made your way here because you wanted to read something that will help you do your job, in this case, increase attendance for your online learning programs. But, not all your members are like you. Many of them don’t gravitate naturally toward learning of any kind.

LMS 197
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Association Brain Food: 5.5.23

Reid All About it

Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. She suggests ways to help attendees connect with each other before and during the event —and recalls the joy of tweet-ups. AMS requirements. Remember those? Ah, the old days.

Chicago 205
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What Does an eLearning Consultant Do? The Complete Guide

Forj

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. An eLearning consultant can help you answer this question and more. At Web Courseworks, we provide professional services to help associations like yours build their ideal learning business.

LMS 172