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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc. 1 CAE credit.

Revenue 256
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Association Brain Food: 1.26.24

Reid All About it

Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256
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Association Brain Food: 5.12.23

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The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200
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Association Brain Food Weekly: 7.16.21

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Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195
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What is a marketing plan & five steps to write one

Freestone

With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. Want to learn more about marketing plans? Continue reading for helpful marketing planning strategies. What is a marketing plan?

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Association Brain Food Weekly: 2.12.21

Reid All About it

Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Email Marketing Workshop. How to Increase Your Corporate Sponsorship Revenue. Content Strategy & Your SEO Roadmap. Host: Community by Association. Tue 2/16 at 2 p.m. 1 CAE credit.

Revenue 370
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Essential Medical Association Software That Grows Your Organization

MemberClicks

This gives you the infrastructure you need to create experiences that boost your revenue, retention, and engagement. How the right medical association software does it: Improves your member marketing and member engagement campaigns by elevating your association marketing strategy.