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Association Brain Food Weekly: 5.21.21

Reid All About it

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. 5 Secrets of Email Marketing Geniuses. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems.

San Jose 369
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Integrate Your Marketing in 2014

Association Adviser

The same can be said for creating and implementing an integrated, cross-channel marketing plan. While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially.

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Association Brain Food Weekly: 5.14.21

Reid All About it

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341
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Association Brain Food Weekly: 8.6.21

Reid All About it

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? The uncertainty gives you a queasy feeling when seeking sponsorship revenue.

Revenue 195
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Association Brain Food Weekly: 4.23.21

Reid All About it

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Event Revenue and Sponsorship ROI. Shawn Zeller, Editor of CQ Magazine, CQ Roll Call. Skip down to the list of free webinars if you prefer takeout. CAE credit.

Revenue 370
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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

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3 Critical Things to Look for in Salesforce-Based Association Management Software

Nimble AMS

From email marketing to volunteer management, the Salesforce AppExchange offers more than 3,500 applications for associations to advance their mission. Forbes magazine voted Salesforce the most innovative company in the world (ahead of Tesla, Apple and Google). Ecosystem and Extensibility. Innovation.