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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. by Tony Rossell, Marketing General Inc. Learn about planning a vendor showcase and revenue-generating potential. Quick hits Why a membership renewal notice is not an invoice. | Ready to veg a bit?

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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How to embrace change so your association can reach more people

Association Success

When there are significant institutional barriers in place, even proposals for small changes can result in bottlenecks. . After all, cultivating a culture of learning means employees might propose unconventional solutions, or discover research that leads to unexpected conclusions. . Cultivate a culture of learning.

How To 148
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Association Brain Food Weekly: 2.12.21

Reid All About it

Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Email Marketing Workshop. How to Increase Your Corporate Sponsorship Revenue. Maximize Your Data: Non-Dues Revenue on (Legal) Steroids. Host: Community by Association. Tue 2/16 at 2 p.m.

Revenue 370
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Association Brain Food Weekly: 3.4.22

Reid All About it

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Wed 3/9 at 11 a.m. – Wed 3/16 at 2 p.m.

Class 195
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My top 10 insights from MemberWise’s Digital Excellence 2017 report

Optimist Consulting

The findings are particularly helpful if you are looking to benchmark or write proposals/business cases for digital change/transformation and need to back them up with statistics from across the sector. 2017 remains all about member engagement, operational efficiency and revenue growth. Here are my top 10 insights from the report.

Report 100
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Association Brain Food: 10.21.22

Reid All About it

She explains how the request for proposal (RFP) has become a vehicle for the misappropriation of someone else’s work. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Host: American Marketing Association. How to Make Event Revenue Appear with Digital Packages. 1 CAE credit.

Revenue 44