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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

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Preparing your organization for an uncertain future

Aptify

For example, Aptify membership management software by Community Brands helps large organizations like yours optimize operations, streamline processes, and gain efficiencies. . For example: . Or, create a lower-cost membership tier for those who are in-between jobs. . For example, ensure your board: .

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Building a Community: 5 Tips for Digital Member Engagement

Blue Sky eLearn

For more resources, Double the Donation has a great guide of top membership management tools. While it’s great to provide in-person classes and events that offer accreditation to attendees, that is not the only way to present learning opportunities. Here are some common examples: Post-event reports.

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Continuing Education Offerings: 5 Engagement Strategies

Higher Logic

Technology advancements allow working professionals to take classes, earn credits, or achieve certifications through software called a Learning Management System (LMS). Through these systems, professionals can take classes, attend webinars, sit for exams, and more. Automate your marketing tactics for continuing education.

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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

You should also research similar nonprofits and analyze their membership structures. This will give you an insight into market standards and help you set competitive rates that cater to both your nonprofit’s financial needs and your members’ capacity to pay. What is association management software (AMS) ?

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CRM for Associations: The Basics & How It Complements an AMS

Protech

The world of association management (and all of the technology designed to support it) is vast. alone, and each one likely has a different way to manage its membership base. For example, would you be able to describe the differences between a CRM and an AMS? Which is better for your organization, and why?