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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 274
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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. I especially love the first one because members are craving that—heck, we all are.

Montana 351
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Association Brain Food Weekly: 5.8.20

Reid All About it

Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Hear about some major considerations for online engagement. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

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Association Brain Food Weekly: 9.25.20

Reid All About it

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Marketing Manager, Aptify. Presenters: Kristi C.

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Association Brain Food Weekly: 6.19.20

Reid All About it

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Most companies use their marketing budgets for sponsorships and partnerships.

Video 221
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How to Design a Successful Mentoring Program

Association Adviser

For organizations, mentoring programs encourage member engagement and retention, facilitate career progression, support development of leadership capacity and break down cross-company silos. Recruiting. Do some research about the needs and goals of your association and members before designing your program. Getting ready.

How To 60
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How Smart Associations Grow Membership

Association Adviser

.” Everything from the way your members pay, she said, to how you communicate with your members—being flexible will become increasingly important to your sustainability. You not only need to get comfortable on their communication turf, but you better have established a relationship with them before you can market to them.

Georgia 60