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How to Find Your Best Content Topics (Without Paying for Market Research)

Higher Logic

How is your association keeping its offers relevant to members and preparing for the future? According to a recent study by Leader Networks , most associations – 83 percent – are aligning their products and services to market needs so they meet members’ expectations and stay relevant. File Library Views and Downloads.

Content 136
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How to Create a Really Good LMS RFP

WBT Systems

You finally got the budget to purchase a learning management system (LMS). Narrow down the field first by: Working with an LMS consultant who narrows it down for you based on your requirements and their market knowledge. How are you positioned in your market? What are your market challenges?

LMS 155
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How to Build an Online Learning Program with a Limited Budget

WBT Systems

Here are some ways to build an online learning program with a limited budget. First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. What did they need to learn to do their current job?

How To 202
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How to Create a Culture of Learning at Your Association

WBT Systems

The numbers are in favor of organizations with a strong learning culture, according to HR research firm Bersin by Deloitte : 37 percent greater employee productivity. 46 percent more likely to be first to market. The Society for Human Resource Management (SHRM) agrees. Use your learning management system (LMS).

How To 155
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. Training: Most associations provide training and issue formal continuing education credits, so members are already accustomed to consuming their learning content. Membership is open to U.S.

LMS 252
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52
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[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

At its base, every community should maintain a strong foundation of core modules (the no-nonsense tools and features that are essential to your success, like calendars, discussion boards, directories, automation rules, and a resource library) to support its essential objectives.

eBook 109