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Association Brain Food: 3.8.24

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Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. You’ve probably seen survey reports about people registering later for events than in the past. Humans… so persuadable! Mentoring programs.

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Association Brain Food Weekly: 11.16.18

Reid All About it

Ernie Smith at Associations Now looks into the world of publishing to share advice on finding the right new ideas and “the right way to sell innovation both inside your organization and to the broader world.”. Characteristics of top-performing B2B content marketers. Marketing Charts ). Agility PR ). Fast Company ).

DC 235
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Association Brain Food: 3.24.23

Reid All About it

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events. Event scheduling.

Revenue 227
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Association Brain Food: 3.17.23

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But excellent content isn’t enough to gain market share. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205
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Can Encouraging Bleisure Travel Boost Millennial Conference Attendance?

Associations Now

As millennials become a greater percentage of meeting attendees, catering to them a bit more—in both programming and marketing—makes sense. Indianapolis has joined the bike share revolution with the addition of 29 Indiana Pacers Bikeshare stations downtown. Other cool history factoids can be found at the Indiana State Museum.

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Thinking Beyond the Traditional Meeting Space

Associations Now

percent in 2017, while demand for other spaces remained flat, according to an Eventbrite report. Bankers Life Fieldhouse , an award-winning retro-style arena that is home to the Indiana Pacers and Indiana Fever basketball teams. In fact, demand for nontraditional meeting and event facilities was expected to increase by 3.8

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Association Brain Food Weekly: 4.16.21

Reid All About it

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Monique Wise, Senior Sales Manager, Indiana Convention Center and Lucas Oil Stadium. Presenter: Alex Mastrianni, senior manager of product marketing, Higher Logic. Host: American Marketing Association.

Revenue 363