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Why Millennials Join Associations and What Associations Can Do to Keep Them

Association Adviser

Despite popular sentiment that millennials are disinterested in joining traditional professional associations, young people are uniquely positioned to benefit from association membership in important ways. Don’t make the mistake of lumping all millennials together or thinking they’re not joiners. .

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

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Association Brain Food: 12.8.23

Reid All About it

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation. More info/register. Host: ASAE Tue 12/12 from 10:25 a.m.

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Empower association volunteers to boost member engagement

Nimble AMS

Don’t miss the Community Brands virtual workshop: New Year, New ME (Member Engagement) , on December 14 from 9:30 AM – 12:30 PM, ET. This 3-hour virtual workshop includes four interactive break-out sessions to drive member engagement at your association in the new year. Five ways to increase member engagement with volunteers.

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Association Brain Food: 10.27.23

Reid All About it

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? Strategic partnerships. More info/register.

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Association Brain Food Weekly: 2.22.19

Reid All About it

Does your association have a popular conference workshop or training class you want to convert into an online learning program? Many of yesterday’s young members, the Millennials, have grown in their careers and in their understanding of the value association membership provides. Clearly, these innovations are promising.

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Association Brain Food Weekly: 8.27.21

Reid All About it

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Ashley Neal at Sidecar wonders if innovation has slowed down at associations or become business as usual. BizBash is teaming up with Connect to showcase innovative ideas, tools and resources for virtual, hybrid and in-person events with our own virtual experience.

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