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Association Brain Food: 9.15.23

Reid All About it

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 256
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Association Brain Food Weekly: 4.12.19

Reid All About it

Mike Guerrieri at DelCor Technology Solutions shares his observations and advice from two years of association technology assessments. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. Tom Whatley, Content Marketing Institute ). 1 CMP credit. Host: PCMA.

LMS 276
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Association Brain Food Weekly: 04.19.19

Reid All About it

Discuss elements your association should take into consideration when exploring or offering virtual components/communities, including volunteer roles and management, technology, membership models, financial banking, and more. Hosts: Billhighway and Mariner Management & Marketing. 4 CAE credits. 4 CAE credits. Info/register (fee).

DC 170
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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. MemberSuite team shares the trends they see rising in the “collective association consciousness ,” including AI for normal people, walking the DEI talk, and others related to events, non-dues revenue, remote/hybrid work, community, data, and technology.

Revenue 39
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Construction Industry’s Youth Strategy Includes Appealing to Gamers

Associations Now

. “There is much more use of laser and GPS-guided equipment, building-information modeling, and other things that require computer skills and use of technology that was not common before the recession,” Ken Simonson, an economist for the Associated General Contractors of America, told the magazine.

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Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Michael Jones, VP, Mobile Technologies, Results Direct | RD Mobile. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership.

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Sift Skills: The Value of Big Data for Associations

Associations Now

As technology becomes more affordable, organizations are harnessing “big data” to improve member engagement. Through a combination of financial investment, education, and technology, TMA has made business intelligence—the transformation of raw data into useful business information—part of its day-to-day culture. But that’s changing.

Texas 40