Remove Marketing Remove Pennsylvania Remove Social Media Remove Video
article thumbnail

Is There a Science to Word of Mouth Marketing and Going Viral? A Q&A With Dr. Jonah Berger

Higher Logic

Do you ever wonder why certain videos go viral? Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. We need to think about the social network.

Marketing 184
article thumbnail

Association Brain Food: 9.15.23

Reid All About it

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Seth Godin ) The people, environment, and media around you shape your mindset: three steps to shape an abundance mindset. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 259
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 2.8.16

Reid All About it

The Pennsylvania Bar Institute’s marketing manager will share tactics to improve your learning catalog and member experience, while also driving membership and revenue numbers in the right direction. Blab is a live-streaming video platform that’s really taken off in the last several months. Register here. (1 1 CAE credit).

article thumbnail

7 Award-Winning Ideas for Building Associations

GrowthZone

Membership Marketing Video: Pennsylvania Builders Association. SEE ALSO: August Social Media Ideas for Associations. The Big Book of Association Ideas: Building Industry Associations Edition showcases the 7 award-winning program and event ideas from the Association Momentum Awards Competition.

article thumbnail

Friday Buzz: When Emotions Get the Best of Us

Associations Now

The taxi industry has plenty of reason to be upset about the rise of the upstart Uber—for one thing, it’s eating into the industry’s long-held market. Chevy’s social media team made the most of it, however, by turning the now-infamous line into a hashtag. “It is exactly the same menace.”

article thumbnail

Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. This series of 15-minute videos cover hot topics and issues related to 501c organization management. Whelan, CDM, President, Marketing General Incorporated.

article thumbnail

111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.