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Focus in a Distracted Era

Spark Consulting

Twenty association executives (CEOs and EDs, AMC leaders, and consultants) gathered at a lovely resort in Pennsylvania to ponder some Big Issues together: AI, DEI, nurturing the next generation of association leaders, the role of voluntary membership associations in an increasingly polarized society, and, of course, boards boards boards. .

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Campaign Shares Pennsylvania Public School Success Stories

Associations Now

The Success Starts Here campaign, organized by the Pennsylvania Schools Boards Association, seeks to raise positive awareness of the public school system. Last week, the Pennsylvania School Boards Association (PSBA) launched its Success Starts Here campaign to share success stories from the state’s 500 school districts.

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Association Brain Food Weekly: 2.8.16

Reid All About it

The Pennsylvania Bar Institute’s marketing manager will share tactics to improve your learning catalog and member experience, while also driving membership and revenue numbers in the right direction. Blab is a live-streaming video platform that’s really taken off in the last several months. Register here. (1 1 CAE credit). Online chat.

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7 Award-Winning Ideas for Building Associations

GrowthZone

Membership Marketing Video: Pennsylvania Builders Association. SEE ALSO: August Social Media Ideas for Associations. The Big Book of Association Ideas: Building Industry Associations Edition showcases the 7 award-winning program and event ideas from the Association Momentum Awards Competition.

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10 Secrets of Online Course Design from Award-Winning MOOCs

WBT Systems

It’s taught by Professor Al Filreis of the University of Pennsylvania who received Coursera’s 2016 Transformation Award for helping 140,000 students transform their lives. Social media participation is not required, but it helps students feel like they’re learning together as part of a poetry community, not just an online course.

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Is There a Science to Word of Mouth Marketing and Going Viral? A Q&A With Dr. Jonah Berger

Higher Logic

Do you ever wonder why certain videos go viral? Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. Or why some articles get shared widely while others don’t?

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Association Brain Food: 9.15.23

Reid All About it

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Harness the Power of Video on Instagram, YouTube, and TikTok Gen Z wants exactly what associations offer. More info/register. Looking to Engage Gen Z?

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