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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

If your organization has enough members, conducting surveys can also generate timely data. Be sure that your surveys are designed to produce unbiased results to collect the best possible information. Some challenges never fully go away, no matter how much your industry changes or technology evolves. Download it now.

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Is New Technology Worth The Investment?

Association Adviser

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

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Building an Association Crisis Communications Webpage

GrowthZone

Links to press releases. Media Statements (video or text). Industry Survey Results. >> Depending on the situation, various elements and links serve a valuable role: Links to your social media channels. Sharable Social Images. Key, relevant local, state, federal government offices. Jobs Board.

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Technology Gap: Are Meeting Planners and Attendees on the Same Page?

Associations Now

A new report reveals the similarities and differences in attendee and planner expectations across three areas of technology: event apps, social media, and virtual meetings. The survey gathered responses from 336 meeting planners and 161 attendees. Social media. Virtual and hybrid meetings.

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Marketing Trends: How to Wow Them In 2023

CMA Solutions

Without such expertise, the hierarchy and design can create problems for users, especially those individuals who are not comfortable with technology. Want more eyeballs on your blog and press release? Want those social media posts to pop? Shopping is another activity that will continue to grow on social media.

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We are a team of 10 people managing external and internal communications, branding and media relations for public power. We manage our digital channels — website, social media, blogs, and publications. Another goal is to keep members informed about advocacy priorities, new technologies, and business and operations trends.

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6 Ways To Engage Association Members

CMA Solutions

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. EPN’s members create 30,000 memorable event experiences annually—from concept to completion—with the latest AV technology that transforms any event into an experience.