Vanguard Tech

JUNE 27, 2013

Then gather data from external sources through white papers and published research. Many of the vendors you work with develop white papers and webinars. If you still need to find out more about your target audience do an online survey. She purchases publications and white papers occasionally.

Marketing 70

Marketing Newsletter Social Media Content 70

Blue Sky eLearn

JUNE 19, 2017

You potentially reach out to your social media network for opinions on your short list. Hyperlink ads to a vendor white paper, infographic, or diagnostic tool. Offer an opportunity for a sponsor to add a question or two to a program survey – data that will help you both better understand your market.

Video 171

Video Content LMS Social Media 171

Association Adviser

NOVEMBER 27, 2017

However, the marketing professionals surveyed seem to be making smart use of the resources and tools they do have. Source: 2017 Association Communications Benchmarking Survey. to bring in new members. Do you agree with these results?

CA 61

CA Marketing eBook Tools 61

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Using Social Media to Recruit Staff. 2009 Benchmarking Survey. (12). Membership Survey.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

.orgCommunity

FEBRUARY 25, 2019

You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Don’t forget social media. Consideration—Now you can create even more meaningful interactions using member specific content such as white papers, case studies, quizzes and videos.

Marketing 68

Marketing Case Study eBook Social Media 68

Association Success

JANUARY 12, 2018

With the internet and social media making information sharing easier every day, associations must ensure their content is relevant and valuable to members. We consistently see member surveys about what people value in their organizations show that education takes the top spot. Everything points to value.

Education 60

Education Price Social Media Products 60

Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. As I dive into the data from our 2010 Membership Benchmarking Survey, I am discovering some very interesting outcomes. The power of any survey data is not in the answers themselves, but in the cross tabulations. Labels: 2010 Benchmarking Survey.

Social Media 40

Social Media Survey Report Case Study 40

Association Success

DECEMBER 12, 2017

We have to discover - through surveys, through evaluations after programs, through individual conversations with our members - what they want, and what they’re looking for regarding development and education. Publications and Media Department. Events and Programs Department. We’ve got to be talking to them.

Recruiting 64

Recruiting Recruitment Newsletter Content 64

Association Adviser

JULY 13, 2016

As Naylor’s ongoing polls and surveys show, many associations struggle with content relevancy, communication integration and data optimization, not to mention learning more about their members. Areas to outsource can include anything that involves creating content, such as: White papers, eBooks and infographics. Social media.

Content 60

Content eBook Communications Social Media 60

Membership Marketing

FEBRUARY 16, 2011

Participate in the 2011 Membership Marketing Benchmarking Survey. We have just launched the questionnaire for the 2011 Membership Marketing Benchmarking Survey and I want to invite blog readers who work for a membership organization to participate. You can participate using this survey link. Labels: 2011 Benchmarking Survey.

Survey 40

Survey Marketing Price Analysis 40

Membership Marketing

FEBRUARY 12, 2010

2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate. You can participate using this survey link. Labels: 2010 Benchmarking Survey.

Survey 40

Survey Marketing Analysis Price 40

Associations Now

MAY 3, 2013

And a new survey of 230,000 customer by iBahn , which operates WiFi in thousands of hotels, backs this claim up: During the last nine months ending March 31, the number of travelers checking in to hotels with laptops declined—a first. video streaming, social media updating, uploading photos).

Social Media 40

Social Media Video Survey Industry 40

Association Adviser

DECEMBER 10, 2013

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Through a focus group and subsequent survey of association leaders at the beginning of 2013, ASAE found that association’s top concern for the year was going to be capturing members’ attention.

millennials 60

millennials Social Media Price Review 60

Membership Marketing

JULY 17, 2012

Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. Any type of interactive engagement, whether it is a purchase, a visit to the website, a completed survey, or a phone call to the organization correlates positively with the ultimate renewal of a member. dues increase survey. (8).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

DECEMBER 30, 2011

Labels: Marketing Planning , White Paper. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). Economics.

Tools 40

Tools Marketing Price Report 40

Membership Marketing

NOVEMBER 1, 2010

This information typically comes in the form of a free email newsletter or a white paper on an important topic of interest to visitors. Personally I would love to write more white papers and you know I have plenty to say. Using Social Media to Recruit Staff. 2009 Benchmarking Survey. (12).

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

APRIL 4, 2012

• 86% of associations officially use Facebook as part of their social media. Labels: 2012 Benchmarking Survey. News on Social Media and Membership Marketing. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7).

Report 40

Report Marketing Price Survey 40

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Tony Rossell. Thanks Tony.

Marketing 40

Marketing Social Media Case Study Price 40

Membership Marketing

MARCH 27, 2012

Fundraising with Social Media. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 12, 2012

Fundraising with Social Media. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

JANUARY 19, 2010

Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8).

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

JULY 5, 2011

From this year’s survey, which included 650 participating associations, the major indicators of membership health – total membership, new members acquired, and membership renewals – all showed substantial improvements from the previous year’s benchmarking report. Labels: 2011 Benchmarking Survey. Tony Rossell.

Report 40

Report Survey Price Recruiting 40

Membership Marketing

NOVEMBER 4, 2010

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. Using Social Media to Recruit Staff. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9).

Social Media 40

Social Media System Price Survey 40

Expo Logic

DECEMBER 27, 2019

Post-event surveys: Send paperless surveys to hear vital attendee feedback on the success of your event. Instead of using paper-based name badges, guests receive a unique QR code on the app containing all relevant personal information, such as their name, company, title and social media profiles.

Event Planning 36

Event Planning Certificate Conference Tips 36

Membership Marketing

MARCH 9, 2012

Fundraising with Social Media. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4).

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

JANUARY 19, 2012

2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4). 5 months ago. Marketing News.

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

MAY 25, 2012

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. Labels: 2012 Benchmarking Survey. dues increase survey. (8).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

APRIL 23, 2012

Labels: 2012 Benchmarking Survey. News on Social Media and Membership Marketing. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5).

Marketing 40

Marketing Price Survey Report 40

Membership Marketing

JANUARY 26, 2012

For those who completed the survey, we will send a free printed copy of the final, full report. Labels: 2012 Benchmarking Survey. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Social Media. (5).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

DECEMBER 8, 2009

2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4). 5 months ago. Marketing News.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 31, 2011

.  This week I have had a number of questions asked about dues increases and since we included questions on membership dues this year, I wanted to share some top line responses from the survey data. Labels: 2011 Benchmarking Survey , Dues Increase. 2009 Benchmarking Survey. (12). dues increase survey. (8).

Marketing 40

Marketing Survey Price Analysis 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. Labels: 2011 Benchmarking Survey. 2009 Benchmarking Survey. (12). Tony Rossell.

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

OCTOBER 20, 2011

Labels: 2011 Benchmarking Survey , Dues Increase , membership dues , Price , Renewal. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5).

Marketing 40

Marketing Price Case Study Survey 40

Membership Marketing

FEBRUARY 25, 2010

We are closing the questionnaire for the 2010 Membership Marketing Benchmarking Survey. And by completing the survey, you will receive a free copy of the final report. Please take a moment now to complete the survey. You can participate using this survey link. Labels: 2010 Benchmarking Survey. Membership Survey. (5).

Marketing 40

Marketing Survey Analysis Price 40

Membership Marketing

OCTOBER 7, 2011

Build a Better Member Survey. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6). White Paper. (4).

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

JULY 27, 2010

Practical Uses of Social Media for Association Mar. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Social Media. (5). Social Networking. (6).

Marketing 40

Marketing Price Survey Analysis 40