Idea Architects
APRIL 1, 2012
Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Labels: gaming , productivity , seen elsewhere , trends. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2).
Idea Architects
FEBRUARY 12, 2012
Summary: Three thought-provoking websites, from beyond the association management realm, that offer new ideas for association executives. In this edition, explore examples of crowdsourcing in action, experiments in new forms of management, and a case of learning driven by a behind-the-scenes look at conference planning.
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GlowGlobally
APRIL 11, 2008
Categories: MARCOM , Meetings , Product Mgmt. Here is a story of one association who developed an event strategy that helped it grow attendance in 5 years by 68%, expand its sponsor program, and reached new levels of delegate satisfaction. Product Mgmt (13). Association Management. Market & Biz Plan.
Leading Learning
MAY 24, 2022
Facebook (founded 2004), LinkedIn (2002), and Twitter (2006) were still in their infancy at the point when we founded Tagoras, and sites like Instagram (2010) and TikTok (2016) had yet to come along. The Spread of Social. Marketing today is simply not the same game it was back in the Mad Men days.
Association Adviser
JANUARY 21, 2014
” Melia said never waste an opportunity to get good feedback from your members, but do it in short digestible bites, such as by adding a question to your dues bills, product shipments or annual conference surveys. Ask how your product and service can fill those unmet needs. ” Benefits of research. ” Conclusion.
Chapter Chat
MAY 8, 2017
Since 2002, Peggy Hoffman and Peter Houstle at Mariner Management have been talking about the need for associations to take a hard look at their chapter model. In an ASAE Collaborate discussion, Peter suggested “ a unified single corporate structure where chapter administrative functions are all managed centrally.”
Association Adviser
DECEMBER 17, 2013
“Most associations are slow to change. Bringing new products and services to the market (depending which industry we are talking about) can be slow. Social media has been out for years, and most major associations are just now starting to embrace it. ” Stern agreed.
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