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MemCom Awards – could you be a winner?

Optimist Consulting

As you may know, MemCom organises the annual awards for the membership industry. To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. Entering and winning awards can be a powerful marketing tool. Good luck if you enter!

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15 Changes in the Learning Business Landscape

Leading Learning

Facebook (founded 2004), LinkedIn (2002), and Twitter (2006) were still in their infancy at the point when we founded Tagoras, and sites like Instagram (2010) and TikTok (2016) had yet to come along. See e-learning stats for the course creator market here.). The Maturing of Marketing. The Spread of Social. The Creator Economy.

Course 101
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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Scan the Market. In this excerpt from our book, Association 4.0—Positioning

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Stronger by Association: Engle Earns Meeting Planner Certification

AMR Management Services

The foremost certification of the meetings, conventions and exhibitions industry, the CMP program recognizes individuals who have achieved the industrys highest standard of professionalism. The credential, awarded by the Convention Industry Council (CIC), is the most widely known and well-respected designation for meeting planners.

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California Association Turns Farm Workers Into Farm Owners

Associations Now

An organic farming association in Northern California trains immigrant field workers how to manage their own farms. There are about 50 aspiring farmers in the ALBA program, which trains them in organic farm production, marketing, recordkeeping, labor law, pest management, and numerous other aspects of operating a small farm business.

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Jeffrey Cufaude, Idea Architects: I Want ASAE to Fail. And You.

Idea Architects

I've found some success in getting people to talk about how they perceive risk, failure, and experimentation and what has led them to their belief systems in those areas. I really like how Peter Sims frames this in his book, Little Bets. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2). Aug 2002 (3).

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Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

The Dirksen, Hart, and Russell Senate Office Buildings and Ford and Longworth House Office Buildings weren’t cleared for entry until the end of January 2002, three months later! In keeping with the tactics shared above, telephone town halls aren’t new to the advocacy industry. Telephone Townhalls.