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Why We Love Associations: 10 Top Stories From the Associations Now Archives

Associations Now

illustration by Ernie Smith; icon by Erin Gillaspy/The Noun Project). The most successful piece published on Associations Now over the past decade, this 2014 guest post by Lori Porter, MBA, IOM, CAE, part of a series from ASAE’s Ethics Committee, discussed the fundamental issues around building an ethical culture. On with the list!

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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Let Your Member Data Show You the Way

Spark Consulting

Last week, Associations Now did a story on my awesome client NICSA and the new membership model project we worked on together last summer. They’ve graciously given me permission to reprint it below: By Joe Rominiecki / Apr 30, 2014 . The winter of 2014 brought a lot of cold weather and snow to much of the United States.

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CXPA Elevates the Customer Experience with Community

Higher Logic

There were capabilities for discussion forums and webinars, but the user experience was suboptimal and the discussions were not easy for members to use. Before researching alternative community and website design options, CXPA started an Expert Panel to increase member engagement. Others want professional development.

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Turn Your Social Media Goals Upside Down

Association Adviser

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. That’s a huge missed opportunity.

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Q&A with The Discovery Educator Network Community: Connecting and Empowering Educators Across the Globe [Case Study]

Higher Logic

We have several members who, at different times, have stated, “I’ve found my people.”. A lot of community members will tackle ongoing volunteer projects, and we provide support and encouragement. Internally, we call them passion projects. She hasn’t missed a day for #DENspiration dating back to July 29, 2014.

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From the Corner Office: Gifford Briggs, LOGA

Association Adviser

Gifford, to what extent were you and your members impacted by last month’s government shutdown? Most of the big projects, and permits for those big projects, were issued years in advance. Any advice for associations about technology and social media in 2014? Gifford Briggs, vice president, LOGA. energy production?