YourMembership

NOVEMBER 26, 2014

Last week we held YourMembership’s November Thought Leadership webinar Social Media ROI in Dollars & Cents , with Ben Martin, CAE, noted speaker and Chief Engagement Officer for Online Community Results. During presentation we polled the attendees on their organization’s social networking maturity level.

Social Media 150

Social Media millennials Member Engagement Leadership 150

YourMembership

AUGUST 7, 2014

In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members. The program is centered on offering a limited free trail membership through 2014. We all know that members are most vulnerable for dropping their membership during the first year.

Member Engagement 150

Member Engagement Nashville Software Recruiting 150

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. Think of your members as belonging to a tribe, with your leadership as the elders.

Social Media 60

Social Media Communications Content Strategy 60

YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

Marketing 150

Marketing Social Media Resources Content 150

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The loss of leadership vital to the health of the organization. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests.

Case Study 150

Case Study Arizona Social Media Revenue 150

Higher Logic

JANUARY 29, 2019

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Association Adviser

NOVEMBER 19, 2013

Social media is a great tool for connecting with non-members, i.e. prospective members, in your industry. Technology and social media is not going away. Your members must be pretty tech-savvy. You’re a big proponent of social media. For social media to work, you need to be consistent.

Social Media 60

Social Media Louisiana Video Technology 60