Higher Logic

MAY 23, 2019

You can communicate all the benefits of your association in a layered way that doesn’t overwhelm them , encouraging them toward deeper participation in your community, where members are already networking, connecting, and collaborating. Read more: How to Improve First-Year Member Retention.

How To 226

How To Process Tips Tools 226

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Create a master calendar with dates & times for all member touchpoints: [link] @AssocAdviser.

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

APRIL 4, 2019

There’s a certain amount of pride that goes along with knowing just how to order a complicated drink at Starbucks. Someone who speaks Starbucks’ language is more invested in the brand and is more likely to enjoy the feeling of being an insider, rather than someone who hasn’t taken the time to learn how to order that unique coffee drink.

Communications 244

Communications Resources Process Strategy 244

Higher Logic

AUGUST 28, 2018

The wheel is moving toward a better member experience. Result 1: Your content becomes more relevant to your members. Your members like receiving emails from you when the emails are about something they’re interested in. Like IASBO, they’ve broken out their member types and now send personalized content for each member.

Software 159

Software Illinois Revenue Member Experience 159

Higher Logic

SEPTEMBER 15, 2016

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. That’s where CXPA’s journey with community began.

Certificate 120

Certificate Texas Resources Member Experience 120

Association Adviser

FEBRUARY 27, 2019

I was in charge of the non-clinical management aspects of each physical therapy center that Baxter managed, and became very familiar with how to efficiently manage a PT office. My first client was a national association that was losing money and members. Naylor purchased the company in 2015.

Association Management 80

Association Management Education Price Team 80

Association Adviser

JULY 28, 2016

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Our communications coordinator is only one year out of college.

millennials 60

millennials Arizona Communications Atlanta 60