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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

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CXPA Elevates the Customer Experience with Community

Higher Logic

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. Added over 1,200 new members in the last six months.

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Community Brands Study: New Members Want More Learning Opportunities

Associations Now

Correspondingly, reasons of professional responsibility fell to 36 percent, down from 41 percent in 2016. Overall, the report highlights the importance of education and job advancement in getting members engaged—and keeping them happy. The value of job boards.

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Achieve More by Connecting the Dots for Your Association

Association Adviser

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? membership growth, event attendance, certification enrollments). Use tech to give them the best content experience you can offer.

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Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

In 2016, that number fell to 45.4 Professional development eCourses and certifications. Evaluate the opportunities on this list as well as new ideas that your staff or members think of. Non-Subscription Income Now Makes Up the Majority of Association Revenue in the US and UK. percent of their revenue from membership dues.

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Challenges Continue, but Membership Stays Strong

Associations Now

Where people are engaging now when it comes to membership is on social networks, through online webinars, certifications, and young professional groups. And membership acquisition continues to show strength—45 percent of associations reported an increase in new members, down only slightly from 2016.

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Solutions for Your Membership Conundrum

Association Adviser

Source: Association Adviser and Naylor Association Solutions 2016. Certifications. Edge Research 2016. . Edge Research 2016. NRCA’s Carl Good said NRCA noticed that the majority of members who didn’t renew were those who belonged for less than two years. Trade shows not a dying breed. Job opportunities.